Peer influence is one of the most powerful forms of control that exist within humans. In a simple definition, it is how the behavior of people can subconsciously impact on others. Bringing it to the realm of marketing, peer influence…
The 2019 LinkedIn statistics reports that the platform is 277 percent more effective in generating leads when compared to Facebook or Twitter. There are also more than 30 million companies signed up on the LinkedIn platform. This report goes to…
Every small business needs tools that are essential for making transactions. These tools help in saving time and money for business owners as they can now solve issues with marketing, sales, research, IT, human resources, etc. using these tools. These…
Naming your business is one of the most important decisions you’ll have to make when setting up a business. The name of a business should be like a reference point, something to remind the market about its visions and goals.…
Social media marketing is one of the best ways to reach your target audience, turn them into customers, and keep them interested in your brand. However, before including it in your marketing budget, you’ll need to know the laws of…
Entrepreneurs wonder if it’s still possible to make money from drop shipping in 2019 considering the stiff competition merchants have to face making sales and profit almost impossible. It is no doubt going to be challenging to make money from…
Dropshipping has come to stay and promises lots of rewards in profit for those who are confident enough to engage in it. As a drop shipper, you only need to purchase the product from the manufacturer or third-party supplier to…
Starting a business, especially when it has to do with inventions or equipment manufacturing, can be difficult. After making that great invention and seeing how good it works. You face another problem of producing it in mass for public consumption.…
Every start-up business should have a plan for revenue because, at the end of the day, it’s not a crime to make a profit from what you sell. But for you to get revenue from your business, you need people…
Before you start a business, you need to have a business idea. When you get this idea, the next thing on your mind is, how do I make this idea become a reality? How do I fund this business? Russel…